Choosing health care benefits can be a daunting task, especially when plans change from year to year, and it takes an advanced degree to interpret medical terminology. Your job as a communicator is to demystify open enrollment communications and allow employees to be informed consumers.
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3 Successful Communication Strategies You Should Ignore (Sometimes)
There are a lot of effective communication strategies out there, including the ones I’m about to write about, but sometimes you should ignore them. That’s right. They’re the best, they’re successful, they work. Ditch them. (If by chance this is my college professor Mr. Casey – please stop reading this. I still follow everything you taught!)
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Using Strategic Communications to Grow Your Business
All too often, we hear clients say things like, “There’s plenty of business to go around,” or “Everyone should be our customer.” But it’s not realistic to think your product or service has universal appeal, and even if there IS enough business to go around, your competitors will earn more of them if you’re not actively competing for market share.
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Apartment and Real Estate Marketing in Chattanooga
Read the Q Strategies case study for our successful plan to market real estate in Chattanooga, Tennessee.
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5 Reasons to Use Inbound Marketing
Traditional marketing efforts generate leads by pushing out information with tactics like trade show exhibits, telemarketing, print advertising, and direct mail – blanketing the masses in hopes of capturing the attention of a handful of interested prospects. Now, it’s easier than ever to get found by potential clients using digital channels like the internet, email and social media to find information about the products and services they need.
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Public Relations Strategies for Small Businesses
For small business owners, the idea of an integrated public relations campaign can be rather daunting, but to enhance your business, you need to build relationships with thought leaders, bloggers, and reporters in your community. An integrated communications strategy can be greatly beneficial for a company, and a few basic public relations strategies can help you build relationships with influencers in your community.
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PR Firm Q Strategies Helps Gain Media Attention for New Store
Green’s Eco Build & Design celebrated their opening with a ribbon cutting ceremony on Thursday, June 25 at their new storefront on Riverside Drive. Hosted by the Chattanooga Area Chamber of Commerce, this “ribbon cutting” ceremony, represented by sawing through locally sourced wood, formally announced the opening of Green’s Eco Build and Design.
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