Read the Q Strategies case study for our successful plan to market real estate in Chattanooga, Tennessee.
Read More5 Reasons to Use Inbound Marketing
Traditional marketing efforts generate leads by pushing out information with tactics like trade show exhibits, telemarketing, print advertising, and direct mail – blanketing the masses in hopes of capturing the attention of a handful of interested prospects. Now, it’s easier than ever to get found by potential clients using digital channels like the internet, email and social media to find information about the products and services they need.
Read MorePublic Relations Strategies for Small Businesses
For small business owners, the idea of an integrated public relations campaign can be rather daunting, but to enhance your business, you need to build relationships with thought leaders, bloggers, and reporters in your community. An integrated communications strategy can be greatly beneficial for a company, and a few basic public relations strategies can help you build relationships with influencers in your community.
Read MoreMove Beyond Keywords to Generate Business Leads on Facebook
In today’s marketing world, social media is an integral part of any successful campaign strategy. With more than one billion monthly active users on Facebook, social media platforms have huge potential to spread names, content, and influence across the web like never before. It’s the easiest way to raise awareness, but are you using social media to generate business leads at its fullest potential?
Read More5 Benefits of Social Media Marketing
Social media marketing (SMM) is essential for businesses of all sizes to engage with consumers. According to Hubspot, 92 percent of all marketers showed that social media efforts have increased exposure for their businesses, and 80 percent indicated their social media marketing efforts increased traffic.
Read More3 Affordable Ways to Gather Data On Your Target Market
Today we’re following up with ways to help you gather information you are missing.
Conduct a survey. There are free tools out there like Survey Monkey to help you get started. Make sure you read about their best practices to help you reach your audience and improve your completion rates.
Read MoreQ Strategies Offers Social Media Tips for Bands
This week, Kelly Allen represented Q Strategies at a panel discussion to help local bands tackle the business side of band promotion. The event was organized by Gig City Productions, which is coordinating the 2015 Road to Nightfall, a contest for regional bands to win a much sought-after headline spot at the popular outdoor concert series.
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