The Tennessee Public Relations Alliance, formed in late 2011, has added a new member: Q Strategies of Chattanooga.
Read More3 Affordable Ways to Gather Data On Your Target Market
Today we’re following up with ways to help you gather information you are missing.
Conduct a survey. There are free tools out there like Survey Monkey to help you get started. Make sure you read about their best practices to help you reach your audience and improve your completion rates.
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Q Strategies Offers Social Media Tips for Bands
This week, Kelly Allen represented Q Strategies at a panel discussion to help local bands tackle the business side of band promotion. The event was organized by Gig City Productions, which is coordinating the 2015 Road to Nightfall, a contest for regional bands to win a much sought-after headline spot at the popular outdoor concert series.
Read More5 Smart Questions Startups Should Ask to Identify their Target Market
When we meet with new clients, one of the first things we ask is, “who is your target market?” Inevitably the answer is “everyone.” We get it. You’re new, and you want brand recognition; it feels like everyone is a potential for business. Plus, you don’t want to cut out new business opportunities when you’re a small enterprise watching your cash flow. But selecting your best target market isn’t cutting anyone out. It’s simply helping identify a priority customer, and it’s one of the most important steps in your marketing plan.
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Q Strategies Helps Cogent Studio Announce Merger
This morning, Cogent Studio and Palmer Built Environments announced that they were joining forces to combine their unique talents and provide a better architecture firm experience in Chattanooga. The joint team also launched a new website at www.cogent.build.
Local architecture firms merge
By Chloé Morrison
Published Thursday, January 29th 2015
Chattanooga architecture firms Palmer Built Environments and Cogent Studio are merging to bring complementary services to the local market.
Thomas Palmer of Palmer Built Environments has been growing his business for about eight years, and he's joining forces with Wayne Williams and Trey Wheeler of Cogent Studio.
Palmer Built Environments is merging with Cogent Studio to create a team of eight.
The three went to college at Auburn University together, and Wheeler said he and Williams have watched Palmer's work in the years since.
Their paths crossed again recently, and they found they had a shared vision for collaboration.
Read the article.
Tom Griscom Remembers "Tear Down This Wall"
Earlier this week, Q Strategies partner, Tom Griscom, was featured by News Channel 9 as part of their remembrance of the Berlin Wall's fall. In 1987, Tom worked in the Reagan administration, where he served as the communications director.
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Entryway rendering by Cogent Studio
Q Strategies Lands Clients In the News
Yesterday Q Strategies managed media relations for TechTown to announce their plans to move to 325 Market Street. Check out the story in the Chattanooga Times Free Press
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