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Q Strategies Blog

Q Strategies shares client news, staff updates, and best practices for marketing, public relations, strategic planning and crisis management. 

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Blogging Your Way Into Site Selectors’ Short List

Shaina Rantung April 23, 2019

As an economic developer, any valuable information you can provide your audiences -- mainly site selectors -- in their search for a new location will help increase the likelihood of your city or county making their short list.

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In Economic Development, Marketing, Media Relations, Public Relations, Social Media, Community Relations, Communication Tags Site Selectors, Website, Blogging, Blog
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Taking Your Business' Instagram to the Next Level

Shaina Rantung July 11, 2018

Several months ago, we shared our insider tips on how to take advantage of your organization’s Instagram Stories to promote your brand. Now, we got the scoop on how to take your entire Instagram account to the next level.

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In Social Media, Public Relations, Marketing, Communication, Advertising Tags Instagram, Influencers, Tool, Brand
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8 Pro Tips for Starting Your Company’s Social Media Accounts

Shaina Rantung April 11, 2018

Although many publications and experts put forth advice on how to create content for and increase visibility and engagement on social media, few talk about the best practices for starting a company account. Have no fear! We’ve rounded up the basic ABC’s of creating corporate social media accounts.

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In Public Relations, Social Media, Internal Affairs, SEO Tags Facebook, LinkedIn, Instagram, Twitter, Content
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Facebook as a Platform: A Brief Q&A with Q Strategies’ Director of Strategic Communication

Q Strategies March 5, 2018

Q Strategies' Director of Strategic Communication Kelly Allen was recently interviewed by the Chattanooga Chamber of Commerce on why business owners should carefully research the pros and cons of Facebook before signing their organizations up. The social media's latest algorithm may cost businesses one of two things: advertising money or time. To read more, click this link to the full interview published by Business Trend.  

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In Communication, Q Strategies News, Social Media, Public Relations Tags Business Trend, Chattanooga Chamber of Commerce, Facebook
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How Heinz is Taking Advantage of the #Aesthetic Instagram Story, and 4 Ways You Can, Too

Q Strategies September 13, 2017

Knowing your audience and how to cater to them is crucial to maintaining relevance in the digital marketing world. Delve into Heinz Brazil’s trendy marketing strategy, and explore how you can best use Instagram Stories to promote your business.

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In Social Media, Marketing Tags Social Media, Instagram
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Take Your Facebook Page to the Next Level

Q Strategies December 15, 2016

Despite frequent sensationalist headlines about the demise of Facebook, it has an ever-growing user population. For a business, Facebook is one of the easiest ways to communicate directly and efficiently with its current and potential customers. Communication between businesses and consumers has never been this easy, but it’s now expected that businesses respond quickly and efficiently via direct message from Facebook. Some businesses may feel that they don’t have the time to keep track of it all or that it just isn’t worth what they put into it. But Facebook has over 1.4 billion monthly users. Can you afford to miss all the opportunities that arise from communicating your message to this audience?

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In Social Media, Advertising Tags Facebook, Communication, Brand
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Picture This: A Peek Into the Snapchat Rebranding

Q Strategies October 13, 2016

Big things are in the works for Snapchat. Or should we say Snap Inc?

Recently, Imran Khan, chief strategy officer, announced that they will be rebranding to simply Snap Inc. Coupled with the announcement of rebranding was the unveiling of their new product, Spectacles. Spectacles, as seen in the picture above, are Snap’s newest way of capturing moments in the most realistic way possible. The retro-looking glasses have cameras at the corner of each lens that capture circular video from the user’s point of view.

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In Social Media, Marketing Tags Snapchat, Rebranding, Spectacles
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  • 2024
    • Jul 24, 2024 Q Strategies Organizes Successful Groundbreaking Event for Central Crossing Condos
  • 2023
    • Aug 1, 2023 Q Strategies Gains Media Attention for Lola Beans Coffee’s One-Year Birthday Party
    • Feb 9, 2023 How Gen Z Is Changing Social Media
  • 2022
    • Jun 1, 2022 Common Mistakes in the PR Industry
    • Mar 8, 2022 Q Strategies Organizes Successful Groundbreaking Ceremony for Steam Logistics’ Future Headquarters
    • Jan 18, 2022 Q Strategies Sponsors Mainx24, Chattanooga’s Favorite Day of the Year
  • 2021
    • Dec 13, 2021 Q Strategies Gains Publicity for New Chattanooga Restaurant Six18 Restaurant & Lounge
    • Nov 16, 2021 Q Strategies Sponsors Glass Street Live 2021
    • Nov 15, 2021 Annual Report Tips from Local Nonprofit Experts
    • Sep 23, 2021 Q Strategies Managed Major Land Acquisition Announcement and Secured Media for Tennessee River Gorge Trust
    • Aug 31, 2021 5 Social Media Trends to Implement in 2021
    • Jul 19, 2021 Internal Communication Tips for Small to Medium Organizations
    • Jul 9, 2021 Q Strategies Hires Amanda Ellis as Senior Manager of Marketing & Communication
    • Jul 7, 2021 Q Strategies Successfully Markets Burnside Neighborhood
  • 2020
    • Oct 27, 2020 Q Strategies Secures Media for Moccasin Bend Announcement
    • May 13, 2020 COVID-19 Return-to-Work Communications for Employees
    • Apr 24, 2020 Crisis Management Resources
    • Apr 14, 2020 Communicating in the Age of COVID-19: Understanding Expectations
    • Apr 7, 2020 Q Strategies Launches Campaign for $25 Million Southside Development
    • Apr 1, 2020 Communicating in the Age of COVID-19: More Substance, Less Noise
  • 2019
    • Apr 23, 2019 Blogging Your Way Into Site Selectors’ Short List
    • Feb 26, 2019 Four Elements Your Economic Development Website Needs to Attract Site Selectors
    • Jan 31, 2019 Four Things Small Business Owners Need to Check Before Hiring a Marketing Firm
    • Jan 15, 2019 20 Overused Marketing Words Explained in Plain English
  • 2018
    • Dec 13, 2018 National and Local Media Call On Tom Griscom
    • Dec 11, 2018 Chattanooga’s Best-Kept Secret and How Word Got Out
    • Jul 11, 2018 Taking Your Business' Instagram to the Next Level
    • Jun 6, 2018 What Chattanooga-based Businesses Need to Understand About GDPR
    • Apr 11, 2018 8 Pro Tips for Starting Your Company’s Social Media Accounts
    • Mar 5, 2018 The Importance of Having a Media-Trained Spokesperson for Your Business
    • Mar 5, 2018 Facebook as a Platform: A Brief Q&A with Q Strategies’ Director of Strategic Communication
    • Jan 10, 2018 The Atrium Opens Following Major Renovation by Noon Development
  • 2017
    • Nov 10, 2017 Q Strategies and Noon Development Team Up for Successful Groundbreaking Ceremony
    • Oct 6, 2017 5 Tips for Successful Pitching to Reporters
    • Sep 13, 2017 How Heinz is Taking Advantage of the #Aesthetic Instagram Story, and 4 Ways You Can, Too
    • Aug 3, 2017 Guide to Better Communication with Your Co-workers
    • Jun 20, 2017 7 Practical Ways to Improve Your Public Speaking Skills
    • May 30, 2017 Go Back to the Basics: How to Increase Readability for Your Press Release
    • Jan 3, 2017 3 Common Customer Survey Fails & How To Fix Them
  • 2016
    • Dec 15, 2016 Take Your Facebook Page to the Next Level
    • Dec 2, 2016 Planning a DIY Public Relations Plan? Avoid These 4 Common Mistakes
    • Oct 31, 2016 Why Customer Service Should be in Your Public Relations Plan
    • Oct 13, 2016 Picture This: A Peek Into the Snapchat Rebranding
    • Oct 5, 2016 Is It Time to Hire a Public Relations Firm?
    • Sep 28, 2016 Why Your Business Should Be Blogging
    • Sep 21, 2016 Q Strategies Promotes Glass Street LIVE
    • Sep 19, 2016 3 Steps To Build An Amazing Employer Brand
    • Aug 22, 2016 A Dose of Intentional Networking
    • Jul 28, 2016 9 Signs Your Communication Strategy Is Outdated
    • Jul 20, 2016 Blogging for Beginners - Find Your Voice
    • Jul 7, 2016 5 Ways Blogging Can Help Your Startup
    • Jul 5, 2016 How to Market to College Students Through Social Media
    • Jun 9, 2016 When to Use Old School Communication Tactics for an Effective Campaign
    • May 24, 2016 PR Firm Q Strategies Lands Fleetwood in the News
    • May 3, 2016 The Names We Never Forget: Celebrating Teacher Appreciation Week
    • Apr 21, 2016 5 Questions to Ask Before Launching Snapchat for a Small Business
    • Apr 6, 2016 7 Ways to Eliminate Distractions at Work
    • Mar 8, 2016 10 Tips To Grow Your Government Relations Program
    • Feb 11, 2016 Create A Limitless List Of Blog Post Ideas
    • Jan 5, 2016 Networking Tips for Beginners: Don’t be Weird
  • 2015
    • Nov 10, 2015 Effective Communication Strategies for Startups
    • Sep 29, 2015 Get More Mileage Out of Your Press Release with Inbound Marketing
    • Sep 25, 2015 Q Strategies Helps Manufacturer Land Media Coverage
    • Sep 17, 2015 Best Practices for Simplifying Open Enrollment Communications
    • Sep 8, 2015 PR Firm Q Strategies Pitches Hotel Story to Chattanooga Media Outlets
    • Aug 27, 2015 Awkward Questions You Should Ask Your Public Relations Agency
    • Aug 19, 2015 3 Successful Communication Strategies You Should Ignore (Sometimes)
    • Aug 13, 2015 Using Strategic Communications to Grow Your Business
    • Aug 6, 2015 Apartment and Real Estate Marketing in Chattanooga
    • Jul 29, 2015 5 Reasons to Use Inbound Marketing
    • Jul 15, 2015 Public Relations Strategies for Small Businesses
    • Jun 25, 2015 PR Firm Q Strategies Helps Gain Media Attention for New Store
    • Jun 24, 2015 Move Beyond Keywords to Generate Business Leads on Facebook
    • Jun 18, 2015 5 Benefits of Social Media Marketing
    • Apr 30, 2015 Chattanooga Allergy Clinic to Open Downtown Location This Summer
    • Apr 29, 2015 Q Strategies Assists Armed Forces Day with Public Relations
    • Apr 27, 2015 Zipflip Sets the Stage for Beta Launch in Chattanooga
    • Apr 17, 2015 4 Steps to Prepare for Your Media Announcement
    • Apr 16, 2015 CONSTRUCTION SUPPLY STORE TO OPEN ON RIVERSIDE DRIVE
    • Apr 10, 2015 4 Ways to Gauge Your Crisis Plan’s Effectiveness and Prepare for Next Time
    • Apr 9, 2015 Zipflip Shifts into High Gear with Hackomotive 2015 Win
    • Apr 2, 2015 Claude Ramsey Launches Government Relations Firm
    • Apr 1, 2015 5 Steps to Effectively Communicate in a Crisis
    • Mar 25, 2015 4 Steps for Crisis Management Planning
    • Mar 19, 2015 Tennessee Public Relations Alliance Adds Chattanooga's Q Strategies to Group
    • Mar 11, 2015 3 Affordable Ways to Gather Data On Your Target Market
    • Mar 6, 2015 Q Strategies Offers Social Media Tips for Bands
    • Mar 4, 2015 5 Smart Questions Startups Should Ask to Identify their Target Market
    • Jan 29, 2015 Q Strategies Helps Cogent Studio Announce Merger
  • 2014
    • Nov 12, 2014 Tom Griscom Remembers "Tear Down This Wall"
    • Oct 24, 2014 Q Strategies Lands Clients In the News
    • Oct 10, 2014 Q Strategies Helps Bi-Lo and Publix Speak Out on Wine in Grocery Store Vote
    • Oct 3, 2014 3 Ways to Ask Better Questions
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Q STRATEGIES
423-602-9645  /  www.qstrategies.com
Chattanooga / Tennessee
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Q STRATEGIES

Q Strategies is an integrated public relations and marketing firm, specializing in research-based planning, crisis management, and government relations.

Q STRATEGIES | 715 Market Street, Chattanooga, TN, 37402, United States

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